BetMGM Enters Into New Sponsorship Deal With PDC

Some new developments are coming to the Premier League Darts tournament this year!

Most notably, BetMGM has revealed that it will be the title sponsor of the aforementioned largest sports roadshow tournament.

Description of BetMGM Premier League:

The BetMGM Premier League will take place from February to May this year, with 8 players taking part in the 17-night competition for a £1 million prize pool. In addition, every of the 16 league nights includes a mini-event. As soon as the mini-event starts, the aforementioned 8 players compete for the ultimate winner, and where the best 4 from the final league table advance to the end-of-season Play-Offs.

More precisely, it will start on Thursday, February 1, in Cardiff, and will include trips to Glasgow, Belfast, Newcastle, Berlin, Brighton, Exeter, Dublin, Birmingham, Manchester, Aberdeen, Liverpool, Sheffield, Rotterdam and Leeds before the aforementioned Play-Offs which will be held in London.

The lineup of players for the upcoming tournament will be revealed at 4 PM, according to the official press release.

New sponsorship deal:

The new year means the fresh sponsorship deal between BetMGM, the newest gambling and wagering platform from MGM Resorts, and Professional Darts Corporation. Also, as for BetMGM, it provides a variety of live casino games, sports wagering and casino games, in addition to MGM Exclusives and MGM Millions.

Commenting on the partnership, Chief Executive of Professional Darts Corporation, Matt Porter, said: “The Premier League will reach a huge live audience and a massive global television audience across four months, and we’re delighted to welcome BetMGM as our new title sponsor. This year marks the 20th staging of the Premier League and it is already the most eagerly-awaited, with the standard of entertainment across PDC events in the past 12 months having continued to rise. As we enter the third year of the eight-player, nightly knockout format we’re excited about working alongside BetMGM to promote such a wide-reaching event.”

Relatedly, BetMGM has already entered into partnerships with a large number of football clubs, such as Newcastle United, Wolverhampton Wanderers, talkSPORT and Manchester City.

Also commenting on the partnership, Sam Behar, the UK director of BetMGM, added: “We are thrilled to be partnering with such an exciting and entertaining event as Premier League Darts and look forward to an action-packed 2024 for both BetMGM and the PDC.”

About:

BetMGM UK is the fresh online casino and sports wagering proposition that is known for “bringing in a new golden era” to the online gaming space of the UK.