Greentube goes live with White Hat and 888


Leading iGaming software aggregator, White Hat Gaming, has partnered with the NOVOMATIC Interactive division, Greentube, in a deal that will see its games portfolio significantly expanded.

Courtesy of the new partnership, the Malta-headquartered provider’s platform will make available an incredibly popular suite of games.

White Hat’s platform currently powers more than 30 different brands, such as Scientific Games, Aristocrat, NetEnt and Play’n GO, and is active in the Malta Gaming Authority (MGA), Swedish Gambling Authority (SGA) and United Kingdom Gambling Commission (UKGC) markets.

 

Selection to launch:

The launch of Greebtube games on the full-service platform will begin with a bang as a number of hit titles like Lucky Lady’s Charm deluxe, Lord of the Ocean and the five-reel version of Novomatic’s Indiana Jones-esque Egyptian adventureBook of Ra deluxe are set to roll out first. These titles appeal to both online and land-based casino players and are known worldwide.

A host of new titles will follow and include Sherwood Showdown, named after the royal forest in England made famous by the legend of Robinhood, and Diamond Link Mighty Elephant! the first title in a series of highly interactive jackpot games.

Head of Sales for White Hat Gaming, Marc Weinberg, said in the official press release

“We are thrilled to partner with Greentube, a true industry leader who consistently innovates and has created some of the most memorable slot games in recent times. White Hat Gaming relishes the opportunity to showcase these world-class games, and of course simply being in a position to work with a company such as Greentube, that has an unrivalled pedigree, is another meaningful benchmark in our own story of rapid growth.”

Also commenting on the recent partnership deal, Chief Financial Officer/Cheif Games Officer for Greentube, Michael Bauer, added…

“We have followed White Hat Gaming’s impressive growth for some time now and are therefore more than happy to welcome them to our illustrious client base. We are sure that our wide games portfolio will be a catalyst to their growth and we are looking forward to our joint expansion.”

888 tie-up:

The new agreement is on the heels of Greentube strengthing its presence in the UK by taking a selection of its premium games live with one of the most popular online gaming companies in the world, 888.

Commenting on the recent tie-up, Bauer said

“Adding 888 to our network of operators underscores the strong performance of our games in the UK – a market where our expertise, bolstered by NOVOMATIC’s reputation in the land-based arena, separates us from the crowd. 888’s presence on the global stage will also serve as a strategic advantage as we continue to grow our footprint in new territories and expand our distribution network with industry leaders.”

Senior Vice President of B2C for 888, Guy Cohen, added…

“Greentube not only offers an impressive interactive offering, but also expertise of the UK market which made this partnership seamless throughout the integration process. We look forward to launching Greentube’s portfolio across our international platforms where we are confident its engaging and innovative titles will continue to deliver great results.

The deal will make Greentube’s recent releases and online reworkings of popular land-based titles available through 888’s bingo and casino offering and will soon be live across the operator’s quickly growing multivendor platform.



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