Playson Partners Up With Bingoal for Dutch Expansion

A leading cutting-edge content supplier to the iGaming industry, Playson, has entered a partnership with the prominent European online casino operator Bingoal. The deal will help the fast-growing digital game developer to extend the reach of its titles in the Dutch market, whereas the renowned operator will benefit from the increased portfolio of premium titles now available on Bingoal’s platform for the demanding Dutch player community.

Popular series goes live:

The content supply deal specifically anticipates the initial availability of Playson’s five most popular releases to go live on the Belgian operator’s platform in the Netherlands as a sample for the exciting but demanding market. However, if this trial order proves successful, the supply of the studio’s content will surely turn into a continuous line shortly.

For the time being, the five titles, packed with features, that are now available on Bingoal’s online platform originate from the studio’s popular Hold and Win series – Royal Coins 2, Lion Gems, Joker’s Coins, Hit the Bank, and Wolf Power. As indicated above, more slots will follow over the coming months to meet the prospective player demand for a comprehensive provider’s slot portfolio.

B2B partnership:

Bingoal, as a casino operator with a 20-year market presence, will be the middle-man between Playson and the players to ensure the best possible provision of the most popular supplier’s titles to platform visitors. Having built its reputation in Belgium, the casino brand acquired the supplier license for the Dutch market in October 2021. It will now use the license to provide the top gaming experience in the Netherlands through the latest B2B partnership.

Expanded footprint:

Its partner in this deal, Playson, currently supplies cutting-edge innovative content across 18 regulated markets. The developer’s library consists of over 85 casino games certified for all major European jurisdictions enabling the studio to rapidly expand around the world. The latest partnership with Bingoal will expand Playson’s footprint in the competitive Dutch-regulated market.

Successful journey:

Golazin Rahattalab, Sales Manager at Playson, said: “The Netherlands is one of the key markets for us in Europe and we are delighted that Bingoal has agreed to showcase some of our most popular slots. We have already released a handful of games this year and this new partnership has added excitement to what has already been a fantastic start to 2023. I’m looking forward to a long and successful journey with Bingoal as Playson continues to establish itself within the industry.”

Growing presence:

Dany Salmon, Online Casino Product Manager at Bingoal, added: “Playson has a solid reputation within the European casino industry, and we are thrilled to be able to launch their games on Bingoal.nl. They proved to be very popular titles across the Netherlands. At Bingoal, we are always looking to work with the best suppliers in the industry and there is no doubt that Playson’s presence across Europe is growing rapidly.”